Posts Tagged "Twitter"
The ROI Of Saving a Life – Hospitals and Social Media
I recently had the opportunity to sit down with Grant Sanborn who is the Director of Interactive Marketing for the Hospital Coporation of America to learn more about their social media strategy. Knowing that the health industry, much like the financial industry, is highly regulated, I was curious to find our from Grant how he was able to launch their social media campaign within its 17...
Read MoreLocation Based Services: So Shiny and New, But How Does Your Organization Use It?
foursquare, Gowalla, Whrrl, Pegshot, Brightkite – LBS overload – oh my! I’m likely missing a boatload of LBS services currently available on the market, but you get the picture that there are a lot. If you haven’t been on some remote island or on a Carnival Cruise for the past six or so months, you are likely aware that LBS or Location Based Service is a sizzling hot...
Read MoreSocial Media Success Starts With YOU!
It’s time that businesses stop thinking of social media as a separate function and instead view it as a part of the entire organization! I couldn’t agree more with this statement from Leslie Poston, co-author of Twitter for Dummies, Founder of Uptown Uncorked and guest presenter of our latest AwarenessInc webinar. During Leslie’s webinar “Social Media Success Starts...
Read MoreStop Talking About Social Media. Just Do It!
I was recently asked to keynote the final presentation at the NH Travel Council’s Governor’s Conference on Tourism in Portsmouth, NH. My focus was (shock, surprise) social media. But instead of just talking about social media, which frankly, I think there is too much talk about social media and not enough doing, I decided to share some real examples of organizations within the...
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