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	<title>Serial Networking &#187; Manchester Greater Chamber of Commerce</title>
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	<description>Connecting the online and offline worlds</description>
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		<title>The Anatomy of a Social Media Professional – and Why You Need One</title>
		<link>http://www.christinemajor.com/social-media/the-anatomy-of-a-social-media-professional-%e2%80%93-and-why-you-need-one/191/</link>
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		<pubDate>Thu, 03 Sep 2009 00:21:49 +0000</pubDate>
		<dc:creator>christinemajor</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Networking]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Speaking]]></category>
		<category><![CDATA[Videos]]></category>
		<category><![CDATA[David Meerman Scott]]></category>
		<category><![CDATA[Domino's Pizza]]></category>
		<category><![CDATA[Manchester Chamber of Commerce]]></category>
		<category><![CDATA[Manchester Greater Chamber of Commerce]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SMB]]></category>
		<category><![CDATA[social media professional]]></category>
		<category><![CDATA[Starbucks]]></category>
		<category><![CDATA[SXSW]]></category>
		<category><![CDATA[United Airlines]]></category>

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		<description><![CDATA[*I recently spoke at the Greater Manchester Chamber of Commerce breakfast where I discussed the need for a dedicated social media manager to help strategize, launch and manage a social media program. Since many of the attendees were from smaller companies, I stressed that any business – big or small – could benefit from implementing [...]]]></description>
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