Posts Tagged "David Meerman Scott"
The Anatomy of a Social Media Professional – and Why You Need One
*I recently spoke at the Greater Manchester Chamber of Commerce breakfast where I discussed the need for a dedicated social media manager to help strategize, launch and manage a social media program. Since many of the attendees were from smaller companies, I stressed that any business – big or small – could benefit from implementing some form of social media strategy into their organization....
Read MoreWhat to ask a prospective social media agency
David Meerman Scott (pictured to the left with me at The New Marketing Summit 2008) wrote an article within his blog, WebInkNow, about the one question anyone who is considering hiring a social media agency should ask. During a conversation with a colleague, he was asked “if you were head of a major organization seeking to hire a major PR firm to help get your organization into the world of...
Read More
