Posts Tagged "Christine Major"

SXSW Interview Series: Brian Dresher of USATODAY.com

To kick off the series of interviews we shot during SXSW (finally) I thought I would share the video of my chat with Brian Dresher, Marketing Manager for USATODAY.com about the publication’s social media strategy as well as plans for how they are going to use The Awareness Social Marketing Hub as one of it’s early experience users. Want to learn more about how USATODAY.com is using...

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Cause-Driven Social Networking: OurCompassion

While at SXSW in Austin at the Social Media Clubhouse, I had the opportunity to chat with Katy Balsis, community manager for OurCompassion.org (@compassion on Twitter) - a cause-driven global social network which is powered by Awareness, Inc. (full disclosure…I work for Awareness). According to OurCompassion (OC), the community, which was launched in June 2009,  is “a place for all...

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Play Ball!! Spring Fever #SoxUp at Fenway

I got spring fever…and the only cure is more #SoxUp!!  I can’t wait for the Spring Fever #SoxUp at the Absolut Clubhouse at Fenway Park taking place on Thursday, February 25th. The Boston Red Sox along with The Social Marketing Hub (we will be talking more about that later) are joining forces to bring you this awesome night of networking and fun. Learn more by watching this...

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Got Community?

I had a chance to talk to online community manager, Andrew Hemingway, while attending PodCampNH in November.  To be honest, I kind of cornered him after his session where he talked about the role of the community manager in an organization. We chatted a bit about his passion for online communities, what goes into successfully creating and managing one and why brands should create their...

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