Posts Tagged "Brian Dresher"

SXSW Interview Series: Brian Dresher of USATODAY.com

To kick off the series of interviews we shot during SXSW (finally) I thought I would share the video of my chat with Brian Dresher, Marketing Manager for USATODAY.com about the publication’s social media strategy as well as plans for how they are going to use The Awareness Social Marketing Hub as one of it’s early experience users. Want to learn more about how USATODAY.com is using...

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USATODAY.com – A Social Media Case Study Webinar

I recently had the pleasure of working with Brian Dresher, marketing manager for USATODAY.com for an #AwarenessInc webinar he presented with us yesterday afternoon. It was a great session that showcased some of the innovative social media initiatives the USATODAY brand is working on including: The transformation of the news brand from macro to micro – a news brand traditionally...

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