Whenever I think about change, for some reason my mind goes back to the Brady Bunch episode where Peter Brady’s voice starts to change. (video included below for those too young to know what I am talking about.)
While my kind of change has nothing to do with my voice, some of the lyrics do fit.
When it’s time to change, then its time to change
Don’t fight the tide, come along for the ride, don’t you see
When it’s time to change, you’ve got to rearrange
who you are into what you’re gonna be.
Sha na na na, na na na na na, sha na na na na
Sha na na na, na na na na na, sha na na na na
Now I am sure you are humming along and cursing my name for infecting your brain with this annoying song, I wanted to share some news with all my friends that I am making a job change. After 11 years working on the agency side doing public relations and social media for high-tech clients with both Beaupre & Co. (seven years) and PerkettPR (four years), I am making the leap to the client side.
I am very excited to announce that, as of today, I am the Marketing Communications Manager for Awareness Inc. where I will be responsible for helping to elevate and promote the company and brand. If you aren’t familiar, Awareness builds online communities for companies who want to leverage social media marketing to engage with their customers, build their brand, and increase revenues. Some of their customers include Kodak, McDonalds, Sony and Hershey’s (my favorite chocolate in the world!)
First, I want to express my gratitude for having had the amazing opportunity to work with and learn from some of the best agencies and people in the business (yes, I am a bit biased). These experiences have prepared me for this next phase in my career. A heart felt thank you to each of my colleagues and clients.
I would also like to thank my family and friends for their continued support and encouragement to push me to learn and try new things and make me believe in myself. I am forever grateful. This is a very exciting and important career move for me.
I look forward to this next phase in my career and sharing it with you all.
Hey! If you are in the NYC area or attending the Web 2.0 Expo next month, Awareness will have a booth (#1228) at the event and I will be out and about there and around the expo from 11/17-11/19. I would love to connect with folks while I am out there so please stop on by to say “hi” if you are at the expo or connect with me and we can try to connect. Hope to see you soon.
-Christine 
Sha na na na, na na na na na, sha na na na na (yeah, that’s right – sing it loud!)
